In this episode of Interviewing HR Leaders About Cold Outreach, Sarah Chandler, HR Executive and Head of People at NextGen Laboratories emphasizes the importance of creating meaningful relationships when performing cold outreach. She discusses friendly outreach as opposed to overly professional outreach and how salespeople and marketers can utilize this approach to attract more clients.
Sarah Chandler is a certified strategic HR leader committed to organizational excellence through forward-thinking, empathetic, and impactful people management. She’s a trusted thought leader and respected member of senior leadership. Sarah has a growth mindset and says, “every conversation is a chance for development.”